Tuesday, May 5, 2009

An end to my life with Cosmopolitan Magazine...but far from sad!



Well,

I had a lot of fun tracking the life and times of the infamous Cosmo Mag--through all the lies, dishonesty, hurt, and misconceptions, It was still an honor to dig and find various stories of (very little) women's empowerment, playboy bacholers, and Cosmo deceiving more than one celebrity. Tis was a very entertaining journey, and as much as I despise (and love!) Cosmopolitan Magazine, I wouldn't mind being a contributor to the Mag. I know...I know...I'm a walking ironic contradiction, but c'mon, let's face it. That's where the big bucks are, and will probably remain...a woman's gotta do what a woman's gotta do. Having said that, I guess this is my "So Long" to my favorite trashy Mag--may you continue to steal and "whore out" the lives of women all around the globe--FAREWELL Cosmopolitan Magazine...muah!

-signing off,
xoxo,
<3 CoZmo Girl <3

CoZmo & well...porn


Authors Susanna Paasonen, Kaarina Nikunen, Laura Saarenmaa, of the book "Pornification: Sex and Sexuality in Media Culture" have a very different outtake of the impact that Cosmopolitan Magazine has on women. In this book, it goes on to say that in the 1960's Cosmopolitan Mag stressed the role of female sexual knowledge in keeping a man--the goal was for a single girl to marry. The success of Cosmopolitan lies in its ability to address a global audience. Cosmo also follows the general trend of womens magazines to offer difference without diversity. Hence the reason why I like to stress--from time to time--that Cosmo is no different from any other women's magazine. Today, Cosmopolitan Magazine's perception is very different from that of the way it was in the 1960's. Today, it's "200,1 way to please your man" rather that "How to be the best homemaker". Times have changed, for women, since the 1960's, and so have Cosmopolitan's objective in the live of women.

Sunday, April 26, 2009

CoZmo Upgrade!



VS.





I discovered an old publication from the wee old year of 1996 stating that Cosmopolitan was upgrading with the times and offering their magazine on the web. I found this very interesting in that it was considered a major deal, at that time. And now here we are 13 years later and most--if not all--magazines offer a web service as oppose to the print version. And most people--if not all--don't purchase print magazines and prefer to read them online. If Cosmopolitan considered that an upgrade in 1996, then what's next for the future of the print industry...

Read On:http://news.cnet.com/Web-gets-cosmopolitan/2100-1023_3-242613.html

Sunday, April 19, 2009

CoZmo Console...





With today's economy withering away into small pieces of disastrous nothings, of course magazine sales are going to drop. What I didn't know was the actual numbers of how far down the scale they were actualy dropping. Although my beloved Cosmopolitan Magazine is not doing too good in todays market, I have faith that they will stand strong and persevere through these rough times. If not...there's always Better Home & Garden, right?

Read On:

http://www.nytimes.com/2008/08/12/business/media/12magazine.html

Wednesday, April 15, 2009

CoZmo in Trouble




Well, this makes for a very interesting story--Time Magazine (with the article dating back to Feb. 02 1953) featured a story titled, "Cosmopolitan In Trouble"

Apparently the Hearst's Corporation sales have been dropping drastically since the end of World War II--with some adjustments and modifications to the company, staff, and magazine, some very strategic decisions were made:

Read On:
http://www.time.com/time/magazine/article/0,9171,817885,00.html

Wednesday, April 1, 2009

A Very Strict Cozmo...


So, I came across an article, in Cosmo of course, that had pictures of the "50 Hottest Bachelors of 2008." So here's the problem: Cosmo only wants to showcase men who are "Good Natured, Down Home, All American Boys" in their magazine, but what they got are a few men who chose the other route and posed for Playgirl...

And of course, they were reprimanded for the bad decisions they made...

Check out the article!

http://gawker.com/5064502/the-tenuous-connection-between-levi-johnston-and-cosmos-porno-bachelors

Wednesday, February 18, 2009

And Today's Headline Is...




After 120 years of research, Comspolitan Magazine has officially cataloged every possible way a woman can please her man...yaaay! Well, I don't know about you but that's a breakthrough in the history of women and science! (totally sarcastic :))


Read on:

http://www.theonion.com/content/video/cosmopolitan_institute_completes

Sunday, February 15, 2009

A Kinda Cool CoZmo Story



This was a very interesting "Media" article, well, considering that it was from Cosmopolitan Mag anyway :)


Read on:

http://www.cosmopolitan.com/you/thirty-day-blogs/bright-lights-small-city-day-26?click=main_sr

Wednesday, February 11, 2009

CoZmo Counterfeit!




Well, it looks like Cosmopolitan made a little boo-boo and forgot to ask actress Scarlett Johansson and friends permission to use some quotes before fabricating an interview last month. This all took place in the January 2009 UK Issue of Cosmopolitan magazine--she and lawyer are definitely ready to take legal action. Currently, Scarlett's lawyer says that he and the star will sue the magazine in the British courts unless the article is retracted. "We're waiting to see what [Cosmopolitan's] response is" he says.

That's insane, right? And apparently in this edition, during Scarlett's "interview" there were details about her personal life and marriage to her husband, actor Ryan Reynolds. Scarlett's agent said that she hardly ever includes the media inside her (personal) life, especially with intimate details about her and her husband. Her agent described the quotes as 'absolutely fabricated'.

In a statement the National Magazine Company, part of the American media conglomerate Hearst Corporation, said: "UK Cosmopolitan printed an interview with Scarlett Johansson that included quotes from an agency journalist regarding the actress's marriage. We ran these quotes in good faith with the understanding that the interview was carried out with the approval of Ms Johansson and her publicist."

Now, that was very very wrong of them--for them to blantantly lie and say that Scarlett and Co., approved the quotes. Good luck to both parties (because I still love my Cosmo!)

Sunday, February 8, 2009

CoZmo Confusion?


So, the big news is:

The Hearst Corp., the multimedia empire behind Cosmopolitan magazine, filed a trademark infringement lawsuit in federal court claiming the Strip megaresort's use of the Cosmopolitan name is trying to enrich itself by using the Cosmopolitan magazine's good name in an attempt to confuse the public into thinking the development is associated with the publishing company.

In other words, developers (whom may actually succeed!) plan on opening a resort under the same name as the Cosmopolitan Magazine. The debate was whether or not the Cosmo brand is a strong enough name to prevent this developer from using their name as leverage for creating a succesful resort in vegas.

When I think of a resort named "Cosmopolitan Resort" I would immediately think that it was associated with the magazine, and maybe the drink--but definitely the magazine! That's ridiculous for a developer to want to do that--of all the names they could've picked...

The lawsuit adds that the unauthorized use of the Cosmopolitan name and its variations, including Cosmo, "demonstrates an intentional, willful and bad faith attempt to trade on the good will" of registered trademarks and "to cause confusion, deception and mistake in the minds of customers."

Wow, huh. Well, the resort is currently under construction and regardless of whatever name they would've chose, either way, I'm sure it will be a successful resort along Sin City's famous strip. Stay tuned!

Wednesday, February 4, 2009

CoZmo Craze




It's Everywhere!

German Cosmo
Serbian Cosmo
Romania Cosmo
Lithuanian Cosmo
Croatian Cosmo
Greek Cosmo
Kazakh Cosmo
Romania Cosmo
German Cosmo
Hong Kong Cosmo
Russian Cosmo
Hungarian Cosmo
Indian Cosmo
Italian Cosmo
South Africa Cosmo
Indonesian Cosmo
Finnish Cosmo
Czech Cosmo
Brazil Cosmo
AND Serbian Cosmo!

Sunday, February 1, 2009

Hearst Corporation Wk#1


So, I just found out that my favorite mag, Cosmopolitan, is owned by The Hearst Corporation. Not only is The Hearst Corporation one of the nation's largest diversified media companies, but it's major interest includes newpapers (San Francisco Chronicle), cable networks (ESPN, LifeTime, and The History Channel) , radio broadcasting (WTAE-TV-in Pittsburgh), and tons of other magazines (Esquire, RedBook, O Magazine, and Harper's Bizaar just to name a few).   

Apparently The Hearst Corporation was founded by William Randolph Hearst 1800's (he was the son of a self-made millionaire George Hearst). Wow, that's a long way from the twenty first century. So, the current "COB" is a gentleman by the name of George R. Hearst, Jr. and there's a bunch of other trustees that follow the long list of corporate peoples. 

There will be plenty more news, drama, and company information that I'll be digging up over the next few months...so here we go!